job title:Email & Social Media Marketing Specialist
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Location: Brooklyn, NY (On-Site, Full-Time)
Position: Full-Time, Salaried
Salary Range: $65,000 - $85,000 (Commensurate with experience)
About EA Holdings:
EA Holdings is a dynamic and diversified holding company with portfolio companies in consumer goods, e-commerce, and technology sectors. We are building market-leading brands known for innovation, quality, and exceptional customer experiences. Our marketing team drives engagement and revenue through strategic digital communication channels across our portfolio of companies.
The Role:
We are seeking a creative and data-driven Email & Social Media Marketing Specialist to join our growing digital marketing team. This role requires a versatile marketer who can strategize, create, and execute compelling campaigns across email and social media platforms. The ideal candidate will be equally skilled in writing engaging copy and analyzing performance metrics to drive continuous improvement.
Key Responsibilities:
1. Email Marketing Management:
Write, design, and code engaging email campaigns from concept to execution
Create and manage email marketing calendars and deployment schedules
Build, segment, and maintain email lists for targeted campaigns
Validate email content, links, and rendering across devices and email clients
Execute A/B tests to optimize subject lines, content, and CTAs
Monitor and maintain email deliverability and sender reputation
2. Social Media Marketing:
Develop and execute social media strategy across platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok)
Create and schedule engaging social media content including posts, stories, and reels
Write compelling copy that aligns with brand voice and drives engagement
Manage social media calendars and ensure consistent posting schedules
Create and manage social media advertising campaigns
3. Campaign Execution & Analysis:
Deploy email campaigns to segmented audiences using marketing automation tools
Post and manage social media content across all platforms
Monitor campaign performance and provide regular analytics reports