Proclivity Systems (www.ProclivitySystems.com) enhances the total customer experience for retailers by harnessing the untapped power of their online and offline data. Proclivity aggregates and analyzes all of a company’s siloed data in a unique Consumer Behavior Bank ™ to predict what consumers will buy, when, where, and at what price-point. Marketers and merchandisers who use Proclivity increase efficiency when addressing consumers in the store, using their site or catalog, through social media, e-mail, mobile and loyalty programs. Proclivity helps clients retain existing customers, acquire new ones, and maximize revenue by lifting sales an average of 20% and realizing 300% ROI.
Proclivity is a dynamic, fast-growing organization that was just named as one of BusinessWeek’s Top 50 Tech Start-ups You Need To Know.
http://images.businessweek.com/ss/09/06/0615_50_startups_need_to_know/35.htm
The Data Analyst serves as the liaison between Proclivity Systems and our clients. They must be experienced technically, with a good understanding of data feeds, file feeds and data integration. They will be involved in the full client lifecycle, from pre-sales to initial client project implementation and integration to ongoing client management and servicing. He or she must be able to understand our clients' businesses, their specific needs and how we can use our system and expertise to best help them achieve their business goals.
The Data Analyst must have a background with marketing and data integration. The candidate must also have a strong background in data analytics, behavioral analytics or business intelligence in the retail or e-commerce marketing space. Strong relationship management skills and experience in technology project implementations are required. The Data Analyst must have excellent communication skills and risk management skills and a proven track record in direct client interaction and client management.
RESPONSIBILITIES:
• Serve as the subject matter expert on data integration requirements for the Proclivity platform, with in-depth knowledge of all standard data feeds
• Conduct data discovery sessions with clients to gain an understanding of relevant client source systems, and to present Proclivity’s standard data integration points and specifications
• Work closely with clients to tailor standard data feed specifications as necessary to meet client specific data integration requirements
• Facilitate and monitor the client’s development work related to establishing the data feeds during client on-boarding
• Serve as the liaison between client data integration resources and the Proclivity data analyst team to resolve issues that may arise during client on-boarding
• Work with Proclivity development team and clients from a functional perspective to define new data feeds and integration points that may be required for additional services
• Create weekly internal client status report to inform the Proclivity management team of status, issues, risks and key metrics
• Monitor the status of recurring client data feeds and facilitate the management and resolution of data integration issues
SKILLS/EXPERIENCE
• 3+ years data analyst experience across various industries required
• E-Commerce, Retail or Consumer Goods experience required
• Experience with data integrations and technology project implementations required
• Strong understanding of marketing analytics, data analytics or business intelligence required
• Strong client interaction and client management skills required
• Strong relationship management and risk management skills required
• Good project management skills required
• Startup experience a strong plus
• Pre-sales experience a strong plus
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